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Jan Barley

Why Is It Easier To Manifest What You Don’t Want?

April 14, 2024

manifestation truism

Learn How the Brain Works to Give You What You Focus On

Sadly, our brains take the path of least resistance. Neural pathways become hard-wired, which means that making changes is challenging. Implementing change can sometimes feel impossible, even when your life is utter pants.

The brain thrives on predictability, and the reason is that it wants to protect us.

Our brains have not evolved since the Stone Age, so our limbic system does everything it can to ensure our survival. If we start feeling uncertain, the brain automatically strives to find a way to get us out of that situation or stop us from taking what it considers a risk. The pesky amygdala gets triggered and bypasses the prefrontal cortex (the chairman of the brain). At that stage, we are powerless to make a rational choice.

Why Do We Get Thrown Off Balance?

When focused on positive manifesting, unexpected obstacles can throw you off course. Suppose you apply for a job above your current capabilities, but you have faith you can step up with some training. You get an interview and feel confident about your prospects.

During the interview, the hiring manager asks you a tricky question, and you don’t know the answer. You try and bluff your way through, but your confidence wavers. Suddenly, your resolve that this job belongs to you wavers. Your” request” to the Universe gets cancelled, and you don’t get the job. That knocks your confidence in yourself and your manifestation skills, and you struggle to return to feeling confident about your job prospects.

Law of attraction gurus talk about holding the vibration, but what does that mean? It’s not just about staying positive and writing daily affirmations. It’s more about the bigger picture. Yes, it’s a balance of combining how you think and what you say and do. It’s also about how you react to setbacks because that’s where most of us falter.

When the poop hits the fan, get into the habit of saying, “How interesting“, and notice if you start heading off into the rabbit hole of doom. You’ve asked for more money but lost your job, “How interesting.”

Remember that the Universe dislikes a vacuum and will attempt to fill it as quickly as possible. This moment is when you ramp up your positivity and belief in what you can achieve.

Something better is coming.

Hold the faith. Take action and ask for help from God, the Universe, the Great Spirit or whoever you believe helps you. Express gratitude for every small thing and affirm your requests.

Is it Hard to Become A Content Creator?

April 14, 2024

Is it hard to become a content creator? 

Creating content seems easy, doesn’t it? However, how challenging is it to become a content creator? Moreover, how much do content creators make and is it worth the effort?

The experts tell us that the $250 trillion creator economy will double in the next four years. Becoming part of that success is a dream for many of us.

When stuck at a desk or your boss is ranting at you, imagining spending your days creating content seems a better alternative. It is, for sure, but there are some essential things to consider.

I’m a freelance writer. Midway through 2023, I lost two big clients, wiping out my income. That’s when I decided to focus on digital marketing and create my own products. However, I’m a widow living in rental accommodation and need a regular income.

After scratching around for work, I have some gigs set up, but I have to pitch every month, so I cannot guarantee the workload. I can’t be **sed to dig deep and get regular work because I am 100% committed to breaking free from the freelance lifestyle. It’s not all it’s cracked up to be.

So, here’s what I intend to do with my content creation. Then, I will share the challenges that I am sure will be relatable.

  1. Work on my Pinterest strategy. Pinterest is a fantastic search engine
  2. Start a YouTube channel
  3. Acquire partnerships with affiliate products I endorse
  4. Start working on creating digital products

I quit TikTok and Instagram in late 2024. You reach a point where you realise you can’t do it all without burning out.

content creator

You Might Think It’s Easy To become A Content Creator, But It has Challenges

Here are the Challenges:

  • Cramming my freelance work for two weeks to give me time to work on my projects
  • Creating pins to schedule 3/day
  • Running my busy dog behaviour business
  • Managing my ADHD because I ever procrastinate for days or do too much when I’m in a super productive mode
  • Appointments for hair, doctors, dentists, meeting a friend for lunch, eat into my time

Intention minus lack of time = overwhelm.

Realistically, once I create sufficient income from digital and affiliate marketing, many of these problems go away.

Here’s the truth: You never have as much time as you think, and everything always takes longer than you estimate.

The Next Step if You Want to Become a Content Creator

Be prepared for the amount of work involved. After the first month, I was exhausted. Talking to other content creators on Threads, they feel the same. It’s full on. So, it’s vital to find a rhythm that suits your personality, energy levels and time commitment.

If you work full-time, you have a smaller window of opportunity. However, I believe it’s important to cut yourself some slack and commit to what YOU CAN DO instead of focusing on what YOU CANNOT DO.

I commit to do at least one thing daily towards my future. Consistency and determination are the keys to success. In late April, I began promoting an MRR (master resell rights) product but I had misgivings from day one. There are things about the MRR business model that I don’t align with.

Be aware of how you feel about what you promote, If it doesn’t light up your soul, it may be hard to sell.

How I Manage My Workflow

Once I got approved by Journey by Mediavine for ad revenue, I intended to increase my blogging frequency. Sounds great in principle. But, in reality, I couldn’t keep up writing blog posts from scratch, working on a Pinterest strategy and creating to videos weekly for my YouTube channel. Something had to give.

Anyhoo, here is my approach to managing my workflow.

  1. Writing Blog Content: After a long search and significant testing, I now create my draft posts with KoalaWriter. It is one of the best I have ever used and saves me around 4 hours for each blog post. There is minimum editing, usually around an hour to fine-tune.
  2. Pinterest Strategy: My marketing priority is Pinterest. I schedule 3 pins Monday to Friday and two a day at the weekend. On an Excel doc, I plan what pins to post each day and add the link and the times to post. I split throughout the day.
  3. Canva: I create all my pins on Canva, usually in one go. I have around a dozen pin templates and change colours etc.I have studied design to get better and quicker at creating effective pins
  4. Video Content: I create AI images on Canva, get royalty-free music from Uppbeat and edit in Capcut 
  5. Sceduling: I schedule directly on Pinterest a week in advance and Use Metricool  for Instagram.
  6. Instagram Threads: I spend time in the evening on Threads engaging with others and I post 1-3 threads daily.
  7. Instagram Stories: I quit Instagram in 2024. I will go back to it for a creative business I’m starting soon. The best place for starting is with Instagram stories and choosing a proven niche that works well on Instagram.
  8. YouTube: I’m failing dismally. I need to give something up to start doing tutorials on my YouTube channel, which is pretty much dormant

I reckon that lot takes me around three days. Anyone who says you can create an online business as a content creator in 1-2 hours a day is fibbing. For beginners, that is an unrealistic expectation. With more experience, it may be possible.

Repurposing content can help and batch creating is a better option than trying to do it daily.

In conclusion, It’s not hard to become a content creator, but there are challenges. However, nobody made me aware of these challenges. I’d have coped better had I known. So, I hope this article helps you to manage better than I did during the first few months of content creation.

Disclaimer: This post contains affiliate links. I may earn a commission if you sign up for a program or make a purchase using my link.

Why Lottery Winners Go Broke: How To Change Your Money Mindset

April 14, 2024

money mindset

Do You Think It’s Odd That Lottery Winners Often Lose the Lot?

disclaimer

Why lottery winners go broke?

Have you ever wondered why lottery winners who scoop millions of dollars in prize money go broke? Me too, until quite recently when I discovered that it would happen to me if I didn’t make some changes.

It’s all to do with your money mindset and your financial ceiling.

Eh, what? Financial ceiling? I don’t have one of those!

Excuse me, but you probably do. I say that with authority because I would have denied it, too, until I did the following exercise.

After reading the book 10X is Better than 2X by Benjamin Hardy, I set an income goal of ten times my average income from freelance work. Considering the feast and famine of freelancing, my average was £2,500 a month (yeah, I know. Pitiful, right?).

That made my financial target £25,000 a month.

No problem, I thought. Hah!

I wrote, “I have a consistent income of £25k a month” and sat back.

What was that feeling?

Yikes! I felt uncomfortable with that amount. Genuine discomfort.

My brain began questioning me:

  • How the f**k do you think you’re going to do that?
  • You’ll never be able to “earn” that much money
  • Do you realise how much effort that will take?
  • Be more realistic. Aim for £5k. You could probably do that if you make more effort.
  • Give up!

The disbelief went on.

I knew that if I didn’t change my money mindset and raise that income ceiling to “no ceiling”, I would not EVER attain such dizzy heights of income. Or, if I did, I would eventually lose most of it.

So, thank you, Dr Benjamin Hardy, but I need to do a reframe.

I started day one by writing, “I consistently have an income of £3k a month.”

Did you notice I removed the word “earn.” That’s super important because if you attach earning potential to your financial goal, you will end up exchanging time for money, working crazy hours and suffering from burnout. Use words like “have” or “create” or any word that removes the correlation with “working”, especially for someone else.

Each day, I increased the sum by £1000. It started getting uncomfortable at around £12k a month.

I then added, “I am worthy of £12k a month and much more. I am in the flow of abundance, and the money is there for me if I believe it is so.”

I had more sticking points. It took time to get comfortable with generating £25k a month. That’s OK. You have probably had this money ceiling most of your life.

My parents weren’t well off and constantly argued about money. I grew up believing that: –

  1. There is never enough money
  2. I will have enough to get by.

The trouble with those deep-rooted beliefs is they held me back from stretching to creating more income. I didn’t take risks, but I procrastinated and talked myself out of opportunities (and believed I was right to do so).

Commit to doing this exercise daily or as often as you can. In time, you will believe wealth is easily attainable without selling your soul.

Let me know what you think. What is your money ceiling?

What You Should Know About Passive Income

April 14, 2024

what you should know about passive income

What you should know about passive income and why

You should know about passive income that it’s not easy to achieve. That’s not to say it isn;t possible, because it 100% is.

When I began my digital marketing journey, I soon realised many people aren’t cut out for launching a digital marketing business and making a passive income.

Now, I’m not sure if people are lazy, or it’s learned helplessness or a job mindset, but the number of people I see in Facebook groups asking for help to actually “do” their business for them is higher than you might think.

Here are a few examples: –

  • How do I generate traffic?
  • How do I build a sales page?
  • How do I write an email campaign?

Think of ANY question relating to online sales and marketing, and someone is asking about it. I mean, “How do I get traffic?” does anyone genuinely believe they’ll get the answer with a few lines in a comment?

Here’s the truth

Digital marketing is a business, like any other business, either bricks and mortar or online. You wouldn’t open a pie shop in town without checking the footfall, local interest in pies, what type of pies people want, what prices are acceptable for the location, etc.

For a moment, I assumed people do their due diligence, but they don’t. From 2021 to 2023, several start-up companies I worked for went bankrupt. In each case, to me, the reasons for failure were obvious.

There was mainly a lack of preparation, not considering future obstacles, poor money management, and all the typical rookie mistakes new business owners make.

But, Jan, Isn’t Digital Marketing Easy?

Digital marketing is simple but not necessarily easy. When you start a digital marketing business, it’s a shedload of work, and there’s a gazillion things to learn. I began in November 2023 and am still working on editing my products and setting up automated processes to sell my digital products.

It’s a tad more challenging for me with my ADHD brain, and there are times I think I’ll never get everything in perfect working order. However, I KNOW it will work because I am laying the foundations. Even at this stage, I know I could help small business owners get better results from their social media marketing.

I’m the saddo (AKA entrepreneur), spending hours each week learning about driving organic traffic, social media marketing, understanding the algorithms, creating email campaigns and hooks, editing videos, faceless digital marketing, and anything relevant to my business.

I’ve bought a few in-depth courses, like the TikTok training, but most information is available on YouTube tutorials.

Top Tips: What to Do Before Considering a Digital Marketing Business

Tip #1: Know yourself REALLY Well

To give you an idea of how important it is to know yourself, here are the character traits that get in my way:

  1. I have ADHD, so I hyper-focus – leading to burnout – or procrastinate
  2. I overthink everything – with a slight perfectionist edge
  3. I spend too much time planning
  4. I get lured by shiny objects
  5. I ALWAYS underestimate how long a task will take
  6. If there’s no perceived emotional reward, I lose interest (That’s an ADHD thing)
  7. I crave freedom, so the commitment required for social media marketing clashes with that desire

It’s a lot, though you can probably create an equally impressive list. LOL.

Tip #2: How Much Free Time Do You Have?

Everything always takes longer than you think. That could be because we have time blindness. I have learned that it’s better to overestimate the time required or, even better, set strict time allotments.

Try using an online clock, such as the free  Clockify app, to assess project times (as long as you remember to stop and start it!)

Tip #3: What are you Prepared to Give up?

We know that finite time does not exist, so when you take on a new task, it’s inevitable that you will need to give up something previously taking that space.

Most of us spend time scrolling mindlessly in the evenings, watching Netflix, or playing online games.

One client pays me well but splits the work between multiple writers. I love writing for this company, but the monthly income doesn’t cover all my bills. However, the new company pays significantly less, and the genre does not excite me.

I think I’ve decided what to do because I am super close to having my first product bundle ready, which is exciting.

I hope you found this article helpful. If you genuinely want a successful digital marketing business, you will do everything necessary to make it happen. It helps if you love the digital marketing space, enjoy creating content and are happy to put in the time, knowing it could happen in a day or take months.

Conclusion

If the goal is passive income, check 9 best passive income ideas for digital marketers. It takes commitment and focus. It’s a long game, but if you stay in it, you will eventually win. If you want to make passive income from your blog, read your blog, read 7 ways to monetise your blog.

Believe in yourself and trust that you can achieve passive income.

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