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Jan Barley

Mastering Faceless Marketing: A Guide for 2025

April 17, 2024

mastering faceless marketing

You Don’t Need to Be On Camera to Create A Successful Business

Mastering faceless marketing is easier than you think. Not everyone wants to be on camera. Watching young social media influencers with flawless skin, sparkling white teeth, and perfect hair can feel intimidating. Watching too many can put you off from starting a digital or affiliate marketing business.

Understanding Faceless Marketing

The concept of faceless marketing is simple. You create good quality content without showing your face on camera. You can showcase products or services, promote affiliate offers, or do anything else you want to do.

  • Strategies: Create content relevant to your audience with videos, voiceovers, AI avatars, animations, and graphics. Canva is the perfect platform for creativity.
  • Short Videos: Shorts are popular on TikTok, Instagram and YouTube, although your videos may need tweaking to suit the different platforms.
  • Build Trust: As a faceless brand, you must work harder to build trust. Focus on providing value. Be authentic and refrain from only promoting offers.

Explore Diverse Platforms: Choose up to three social media platforms and focus on mastering content to suit each one. I am doing pretty much 100% faceless marketing now and my stats are rising. I use from my content back, including the 1500 aesthetic reels I am promoting.

Benefits of Faceless Marketing

There are many reasons for launching a faceless brand:

  • Anonymity: Many people in our community have launched a faceless digital marketing business while still working full-time. Some employers can get snarky about their employees showing their faces online. Faceless marketing protects your privacy, which is super important in this trolling age.
  • Consistent Brand Image: It is easy to create a faceless brand because it is not reliant on an individual turning up daily.
  • It Focuses the Audience’s Attention: Instead of focusing on a person, which can be distracting, your audience can focus on the content and message.
  • Creates Trust & Brand Authenticity: Faceless marketing lets you focus on your brand values and ideals, making it easier for your “tribe” to align with.
  • Less Pressure on You: You can create content with bed hair, in your pyjamas and not worry about your appearance. That makes it quicker to generate content than faffing about getting yourself camera-ready.

How to Start Faceless Marketing

  1. Study other faceless marketing channels in your genre and observe what they do that’s working.
  2. Choose two or three social media channels to create faceless content. Pinterest, Instagram, YouTube (Not much there yet, but working on content) and TikTok are all great channels for faceless brands.
  3. Choose your brand colours.
  4. Start creating content: If you can, bulk create a week at a time and schedule posts. That way, you avoid the dangers of procrastination or if work gets busy.
  5. Don’t expect instant results: Commit to a posting schedule and keep going.
  6. Engage with your audience if they post comments.

I’ve written a dedicated article on building a faceless brand and a popular feature on the disadvantages of faceless marketing.

Learn to Create Captivating Video Content

  • Study other people’s videos and learn from them
  • Watch YouTube tutorials
  • Take the TikTok & Reels Creator Course that I did
video training

Use Coupon Code JAN to get 15% discount on the TikTok & Reels Creator Course

250 FREE Reels Just For You!

As a thank you for reading to the end, here is a link to 250 faceless reels. Enjoy. Use coupon code FACELESS. They are 100% free.

Disclaimer: There are affiliate links on this page. If you make a purchase, I may receive a small commission.

The Magical Prayer

April 17, 2024

the magical prayer

The Magical Prayer can amplify your manifestation results by tapping into your subconsious mind and connecting with the universe

Do you often feel like your prayers aren’t getting heard and nothing is changing in your life? Well, get ready because I’m about to reveal a game-changer – a prayer that can work miracles in your life if you stick with it.

Your wishes haven’t materialised because you may have played the wrong game for most of your life, and that’s not your fault. This prayer isn’t just any prayer; it’s the key to unlocking the law of attraction in its purest form. Imagine your deepest desires woven into the fabric of reality and coming to you easily.

Imagine thinking like a billionaire and stepping into the endless flow of abundance.

When I started using the the magical prayer, I began seeing subtle shifts in my everyday life. Synchronicities began showing up, and I started feeling the magic that had been missing for many years. I’m on the cusp of massive change, life-changing abundance and the freedom I’ve craved my entire adult life.

Open your mind wide because we’re inviting true abundance into your life.

Step One: The Magical Prayer

Forget what you thought about prayer concerning the law of attraction; this is the missing piece you’ve been searching for.

Here’s what to do: say the magical prayer at sunrise or before bedtime. Why? Because that’s when your subconscious is wide awake, doing its thing, seeing what your conscious mind can’t. So, close your eyes, take a deep breath, and say,

“I humbly accept the gifts from my father and am open to giving the best of myself every day. Nothing can interfere with God’s will because everything is already created by him. I deserve a successful life overflowing with prosperity, love, and excellent health. I am no longer a slave to fear. I am pure love, so I deserve all that is good. I ask for these things in harmony with the entire world according to the Divine will, and thank you, Father, for hearing me.”

When you say the magical prayer, infuse it with deep feelings, unwavering faith, and strong belief. Remember what Jesus of Nazareth said, “Ask, and it shall be given you; seek, and ye shall find; knock, and it shall be opened unto you: For everyone that asketh receiveth; and he that seeketh findeth; and to him that knocketh it shall be opened.” (Matthew 7:8)

In simple terms, that means if you ask, you get. If you look for what you want, you will find it; if you knock, all doors will open.

Jesus and our respected ancestors supported the idea of unity. Modern quantum physics calls it the principle of non-locality, showing that everything is connected in the Universe. This knowledge is deliberately kept from you because it gives you power. We are programmed to stay small.

F**k that; let’s turn the tables on smallness and take back our power, create everything we need and want, and become an extraordinary manifesting force.

Throughout our lives, we’ve been taught that we’re passive observers of reality, that life happens to us and that our outcomes are just a roll of the dice. Still, the people who shaped us, our parents and peers, didn’t teach us that we have more control over our lives than we realise, perhaps because they didn’t know and simply repeated their programming.

Watch the video below……

It’s Not Your Fault!

Society programmed us into an individualistic mindset, reinforcing a belief system contradicting our innate understanding, that part of us that is all-knowing and powerful. It’s time to shake off those restricting beliefs. Prayer is a powerful tool, a direct link to your true self, the Universe, and everything around you.

The Universe works through connections; when you tune into its vibes, you attract similar energies like Jesus said, “The kingdom you’re looking for is inside you. Reach into that inner power, the I am in you.”

Link up with the vast Universe by sensing that you will naturally attract what you want.

Miracles aren’t just for Saints and angels. You can have them too. Unlock your potential by connecting with your inner Divinity, your I am. Miracles are part of how things naturally work in the Universe, though we don’t see them much in our daily lives. They’re there, but we’ve become blind to their presence.

This prayer awakens your ability to see, hear and create miracles.

You can create anything you want if you enter a state of prayer, believing you already have it, and then you will receive it. That was Jesus’ promise to make your dreams real. Dive into prayer, knowing deep down that what you want is already yours. It’s not just hoping; it’s a promise.

Your thoughts hold power; they shape your world. Take charge, and you’ll guide your life where you want.

the genius wave

Discover The Genius Wave, an audio program a former NASA scientist endorsed. Just listen for 7 minutes daily to reawaken your genius wave of manifestation.

Learn More: Start Manifesting today with  The Genius Wave

Step Two: Managing Your Current Reality

Your journey to craft the life you want is starting. Let’s move on to another practical and effective method of manifestation of Miracles. The first step is to look at the current circumstances you don’t like. Write them on a piece of paper, for example, your lack of money, poor health, overall work situation, and everything you no longer want to see in your life.

Understand that having a lot or not having much, whether money, love, or health, is like points on a scale. Doing well with money, struggling with love, feeling lonely, being healthy and not so healthy, they’re all in the same range.

The main thing is knowing these issues are different levels of the same basic idea. If money problems are bothering you, focus on what you want instead. List all the good things you want in your life and say prayers and positive things about them.

Get rid of any doubts in your mind when you’re feeling unsure. Don’t just say, “I don’t believe this.” Take control and say, “I’m working towards doing well with money. I’m on my way to getting the job I dream about. I’m about to find someone who loves me and makes me happy.”

At first, you may feel like a fraud. After all, reality is staring you in the face: the tax bill, unemployment, loneliness and the busted car. Don’t allow yourself to sink into the tangible crap of reality because, if you do, it busts the power of the prayer.

Please subscribe to my YouTube channel for more LOA content


Step Three: Moving Into the Knowing State

Remember, the key is to have a strong belief that matches your positive goals. Picture what you want and believe it’s possible. The mix of imagining and true belief is a strong force that starts the journey to reaching your goals and dreams.

By picturing what you want and genuinely believing they can happen, you create a powerful force that turns your desires into tangible results. The Universe (Or God) will direct you to the people, circumstances or events necessary to achieve your goal.

Don’t focus on the doing. Simply look at what manifests, express gratitude and take inspired action.

The *doing* will happen automatically as your subconscious mind activates to confirm the new reality.  You will find yourself taking inspired action. You will be at the right place at the right time with the right people, and there’s an element of luck and synchronicity too.

When you believe – despite your physical reality – you eventually move into a “feeling” state. Celebrate that. It’s a sign you’re on the right vibration. Stick with the feeling, and you will inevitably move into a “knowing” state. That feels like placing an order for something you want and awaiting delivery. You “know” it is on the way, but you’re unsure of the delivery date. However, it is coming.

The “knowing” state is delicious. You start feeling excited and have no doubts about the Universe fulfilling your order.

billionaire brainwave

Rewire your money mindset so you can think like a billionaire with this powerful audio program.

Learn More: The Billionaire Brainwave

Note: By the end of 2024 I was in a truly knowing state. Nothing could shift my belief that something fantastic was coming. I manifested a new car that cost me NOTHING! and it’s only four years old. I finally got rid of my clunky, fourteen year old banger.

I created two new high-paying clients and other exciting things started happening. When you start getting results, you shift into a higher state of belief because you have tangible evidence that manifestation works.

Be Patient: Hold Your Mindset

I was battling with depression and loneliness for most of 2024 and found it challenging to hold the belief that my life could improve.

The honest truth is I struggle to sustain meditation practice. I need short audio tracks I can do in a few minutes. So, as well as reciting The Magical Prayer daily, I listened to audio tracks like The Genius Wave and The Billionaire Brainwave. These proven audio waves really helped to get my head straight and I finished 2024 feeling excited and optimistic.

I now have unshiftable belief that I can work towards becoming a millionaire.

I am still in awe of how manifestation works once you get to the state of knowing. It’s all about reprogramming your mind to undo all of the limitations that growing up put upon you.

Finally, trust in the higher power to handle your concerns, and don’t try to control “how” good things will happen. It’s not our job to work out the “how” of our manifestations. Trust the Universe and start feeling positive. When you feel super positive, it’s like it’s really happening, and you feel terrific.

Disclaimer: There are affiliate links on this page. If you make a purchase, I may receive a small commission.

guided manifestation journal

Get my low cost Guided Manifestation Journal for Faster Results

The Disadvantages of Faceless Marketing

April 16, 2024

disadvantages of faceless marketing

The Disadvantages of Faceless Marketing. It Offers Multiple Benefits, But There are Potential Drawbacks

The disadvantages of faceless marketing can limit your income-earning potential. However, don’t worry. There are many faceless influencers making 7-figure incomes, so there’s no reason you cannot succeed.

5 Disadvantages of Faceless Marketing

1. It Can Take Longer To Gain Traction

Branding and marketing models rely on building trust with your audience, which is easier to achieve when you show up on camera daily. It can be more challenging to capture attention with faceless digital marketing, so it requires a bit more creativity to capture attention and inspire trust.

2. A Lack Of Personal Connection

Building a loyal following is tricky because people may find engaging with a faceless brand harder. Getting brand deals can also be more difficult because faceless marketing doesn’t have a person leading engagement.

3. Difficulty in Establishing Brand Trust

The lack of personal branding makes it more challenging to build trust. To overcome that, you must create a solid, recognisable brand that talks directly to your audience so that they feel heard and understood.

4. It Can Be Harder To Achieve Long-Term Sustainability

Faceless marketing can produce short-term success but may fail to achieve long-term growth and sustainability. It’s generally easier to produce content for faceless marketing, but the audience may lose interest unless you create a strong brand.

5. Consistent Branding

Before launching a faceless brand, you must have a cast-iron strategy and 100% clarity about your brand and its message. Some faceless brands are a bit wishy-washy, which dilutes the brand message and confuses the audience. It’s easier to get a personality to shine when your face is on camera consistently.

Overcoming The Disadvantages of Faceless Marketing

To address the potential issues of faceless marketing, consider the following strategies:

  1. Clear and consistent messaging – be clear on your brand’s message. What do you represent? Who is your audience? Identify their problems and present the solutions.
  2. Create a strong brand personality – Develop a strong brand, tell stories, and choose impactful colours and high-quality visuals to connect with your audience.
  3. Consider creating an AI avatar – it’s reasonably easy and affordable to create an AI avatar, and it preserves the human connection, even though people know it is an AI.
  4. Explore engagement techniques – incorporate polls and quizzes, keep up with trends, and be creative. Learn snazzy video editing techniques to keep attention.
  5. To build trust, be open and transparent – present factual information with supporting data, and share human stories.
  6. Diversify social media platforms – one video on TikTok might go viral and fall flat on Instagram. Every channel is different and needs a tweak to uploaded content. Explore different platforms to see which audience resonates best with your content.

Faceless marketing can be successful, but connecting with your audience requires more effort. Stay on point. Keep going and check analytics to see where you might be losing watchers.

You don’t need to go entirely faceless. You can incorporate some on-camera material. However, commit to a strategy and stick with it. Your potential options are:

  • 100% faceless
  • 50/50
  • 80% faceless, 20% on-camera
  • 20% on camera, 80% faceless

If you’re worrying about your appearance on video, use Capcut video editing software.

Capcut is free and can smooth out your appearance, add make-up, and even make you look slimmer. Though it’s cheating a bit, if it gets you on camera and helps build your confidence, then go for it.

Capcut also has lots of fun effects to keep people watching and you can add subtitles.

Learn to Create Captivating Video Content

  • Study other people’s videos and learn from them
  • Watch YouTube tutorials
  • Take the TikTok & Reels Creator Course that I did
video training

Use Coupon Code JAN to get 15% discount on the TikTok & Reels Creator Course

250 FREE Reels Just For You!

As a thank you for reading to the end, here is a link to 250 faceless reels. Use coupon code FACELESS. Enjoy. They are 100% FREE.

Conclusion

Social media can be time consuming. You don’t own your content and these platforms can shut you down any time they like. The best platform for  stress-free faceless marketing is Pinterest. Learn how to design pins like a professional graphic designer and take a low cost Pinterest course, such as SEO.

Disclaimer: There are affiliate links on this page. If you make a purchase, I may receive a small commission.

How Pendulums Can Affect Your Ability to Manifest

April 16, 2024

how pendulums can affect your ability to manifest

Pendulums Have Power. Don’t Underestimate the Power of a Pendulum. Often, you are in one Without Knowing

In the epic 700-page book Reality Transurfing by Vadim Zeland, the author states that pendulums can negatively affect our ability to manifest our reality in the way we want.

Pendulums are thought structures created within corporations, political parties, religious movements, cults, large groups of people, and families.

The concept of pendulums is when a group of people are brought together energetically with the same thoughts. It creates a vibration of collective consciousness that we easily get swept into. For instance, the church is a pendulum, with the leaders encouraging their patrons to adhere to a fixed way of thinking within Christianity.

Observe political parties during an election. Campaigning politicians and their minions thrive on the power of pendulum influence by trying to sway people into their way of thinking, luring them with promises of policy changes and improvements to local services, etc.

Pendulums are not necessarily harmful to us – although, in many cases, they are – but awareness of them can help you avoid being pulled into one unknowingly.

It’s impossible to avoid pendulums altogether, as they are the fabric of many aspects of our lives. However, as a manifester, it’s essential to develop self-awareness to prevent the influence of a pendulum that could suppress your efforts at manifesting your dream life.

Reality Transurfing

In Vadim Zeland’s book, he encourages us not to be afraid of pendulums. Yes, they are powerful, but we must shape our thinking to learn how to use pendulums for a positive purpose and ignore them if they have the potential to be harmful or disorienting.

Pendulums can affect your ability to manifest.

The strength of a pendulum grows with the energy of its followers. The vibration becomes powerful as the thought energy creates a higher frequency for the pendulum. At some point, it develops an unstoppable momentum.

Here’s a thought. Think back to 2020 when the government first announced the Covid-19 pandemic. At first, nobody took it seriously. After all, we’d never experienced a pandemic, so we had no framework for how it might develop and affect our lives.

After the first lockdown, the pendulum began building. Then, as governments rolled out vaccinations and announced thousands of deaths daily, the world’s energy and vibration became locked onto the pandemic.

Upon the announcement of the shortage of toilet rolls, the bloody world went mad, fighting in the supermarkets over toilet paper.

Suddenly, the pandemic became real, and the world focused on the problem.

With more deaths globally – all of us knowing someone in our circle – the pendulum’s momentum was in full swing. There wasn’t a day the world news didn’t remind us of the impact of Covid-19.

Amid the anti-vaccination and conspiracy theories, pendulums gained momentum over the months.

Covid-19 was the biggest pendulum since the last war.

Then, somehow, in time, the Covid pendulum began to slow down. People stopped wearing masks, fewer people were dying, and supermarket shelves were replenished. Society’s thoughts turned to other things, and eventually, the pendulum died.

Stop Giving Energy to the Pendulum

Pendulums are hungry beasts. They need thought energy and vibration to survive. A pendulum needs a constant flow of adherents to sustain momentum. A destructive pendulum, such as a cult, will force its agenda onto its adherents until they forget they have minds of their own.

The news media is the worst protractor for pendulums. It broadcasts fearful messages daily to the masses, causing people to fret and worry about world problems and the future.

If you buy into the media, you engage with a pendulum that wants and needs your energy and gets lots of it without much effort. You’re a good person. You worry about people starving in the world, those at war, and dogs dumped in the streets or ill-treated by humans.

I’m not saying you stick your head in the sand and ignore the hungry media, but be aware of where and how you give your energy and thoughts. Divert worry into action and let the energy go. Don’t feed the pendulum. It will bite you.

The media is flooding us with stories of artificial intelligence (AI) and how it will take millions of jobs by 2030. If you start worrying about it, you’ve fallen into the pendulum.

Instead, look at your current skills and assess if you could benefit from additional training. It’s one of the reasons I shifted into affiliate marketing. After several years of consistent writing work, I noticed a lack of open positions and hundreds of applicants for open roles. I found it more challenging to find work. So, I diverted my skills instead of falling into the energy of Facebook pendulums of writing groups where they’re all fretting about the lack of work.

 

………………………………………………………………………………………………………………………………………………………..

Subscribe to my Simply Manifesting YouTube channel for more law of attraction & Reality Transurfing content

Now, let’s explore more about the types of pendulums we encounter.

Everything is Energy

Everything is energy. Thoughts become things as we springboard into action from our thoughts, emotions, and beliefs. That which we resist persists, so as long as you fight a pendulum, you give it energy. It will keep swinging, pulling more people in to help it thrive. Ignore it, and it will leave you alone.

Make a list of all the pendulums you can think of, but here are a few to consider:

  • Pharmaceutical industry – the biggest money-making corporations worldwide. Are they genuinely concerned about the nation’s health, or do they want to sell the most profitable drugs?
  • Football matches – fans get swept up in the collective energy of team supporters
  • Mass public events – like Glastonbury in the UK
  • Political – enough said on that
  • Religious groups
  • Extended families
  • Criminal gangs
  • Wars

How to Avoid Getting Caught in A Pendulum

Whether you fight for or against something, you give energy to a pendulum. The only way to extinguish pendulums is to care neither way and let go of strong feelings or beliefs, whether positive or negative.

Pointedly ignoring a pendulum gives it energy, so admit to the existence of a pendulum in your life. If you’re feeling angry, unsettled, fearful or resentful but don’t know why, explore the presence of a pendulum.

After identifying a pendulum, the next step is to develop indifference. Even when you feel its pull, shrug it off without giving it mental energy. Disinterest will eventually collapse the pendulum because it cannot sustain momentum without the energy of its adherents.

Is It Easy To Shake Off A Pendulum?

Probably not, because we aren’t aware when we get caught up in one. As you develop awareness of pendulums, you might be surprised how many exist. Of course, they’re not all harmful, but you can differentiate between positive and negative pendulums with awareness.

I got caught in a “loneliness” pendulum after my fiancé died in an accident in 2020.

You’re at your weakest during grief, and over a few years, I spiralled into a malingering depression, believing I would be alone forever and would never find anyone again as unique as my fiancé. It’s only recently I realised I’d become trapped by a pendulum, often fed by other widows and how society negates grief.

Become curious rather than judgemental. Acknowledge your thoughts and allow them to dissolve. If you feel emotional, remain curious and detached as you observe your emotions. That way, you don’t get caught up in the game that pendulums play.

Conclusion

Pendulums are part of the fabric of life. We cannot avoid them, but we can prevent them from overly influencing our lives. Now you are aware of their presence. You have the tools that most of society simply do not have. Most would deny the presence of pendulums because they have become conditioned to their place within the pendulum and, even if they’re miserable, quite enjoy the stability of familiarity.

Reality Transurfing is a challenging book to read. It has a lot of repetition, although that’s necessary to absorb the content entirely. However, it’s a book I will keep forever and reread many times. The first reading is the hardest, and I’m excited to dip back in now that I understand Reality Transurfing on a deeper level.

Zeland has another book, Transurfing in 78 Days — A Practical Course in Creating Your Own Reality. It’s more of a glimpse of Reality Transurfing, and I understand it better after reading Reality Transurfing. 

Are Master Resell Rights Worth It? 2025

April 16, 2024

are master resell rights worth it

Products with Master Resell Rights (MRR) Can be a Cash Cow. However, They’re Not All Created Equal

Master resell rights might seem like the answer to your dreams, but are they?

There’s a buzz on social media right now, with everyone, their mother, the postman, and his dog promoting MRR products.

So, what’s it all about?

MRR is an abbreviation for master resell rights, and it’s a simple enough model to understand. A master resell rights product is typically a digital product you purchase and can then sell for 100% profit. After that, the person who purchased the MRR product from you can also resell the product commercially for 100% profit.

Some sceptical people say that MRR is a scam or a Ponzi MLM. Well, it’s not MLM. There is no upline or downline, and you do not benefit from anyone else selling the products after they purchased from you.

As anyone can start an MRR business, it’s advisable to be cautious and avoid scams. Only buy from an established company with a good reputation.

Why Are People Buying Master Resell Products?

With the world’s economy in such a mess and people struggling to pay the bills, many are scrambling to buy MRR products to solve their financial problems. However, not all MRR products are created equal.

It’s not only about buying the course. You also need to know how to market it and whether you get training and support if you encounter issues.

The problem occurs when people selling their MRR courses lack marketing experience. They cannot tell you how to drive free organic traffic, master the TikTok algorithm, where to find sites to place free ads, or the best social media channels for promoting your product.

What tends to happen is people don’t get results within the first few months, and they give up. They get stuck in the “less than 300 views” cycle on TikTok and cannot get enough followers or conversions to generate a passive income.

Most MRR courses cost $400+, so when people give up, they feel bitterly disappointed at wasting their money and not improving their finances. Sadly, some take to voicing their bitterness online that MRR is a scam and it doesn’t work.

It didn’t work for them, and there are good reasons for that.

Proven MRR courses work, but there are a few moving parts to consider.

There’s another problem, too,

Let’s Talk About Passive Income

My assessment of passive income is to create content or a course once and put it on autopilot. However, in ‘real life,’ passive income does not exist until you have hundreds of thousands of followers or email subscribers. Even then, you still need to turn up occasionally and produce content to keep your audience engaged, or your system will grind to a halt.

The MRR I bought says you can do it in 2 hours daily. Perhaps, further down the line when you have experience. But, in the early stages, it’s bloody hard work and time consuming.

Anticipate spending 10+ hours a week creating content, analysing, and adjusting your strategy according to results. Treat your digital marketing journey as a business because, ultimately, one day, it could produce a full-time, six-figure income.

I bulk-create content, spending around one day a week creating TikTok videos, Pinterest pins and Instagram posts. Each week, I spend one or two days creating and scheduling content, ideally a week ahead.

What To Look For When Purchasing an MRR Course

There are so many things to consider before spending your hard earned cash. In the next section, I will discuss what I have learned and how I have found one of the best programs to help me succeed with digital marketing. I love Inner Bloom especially because it is created by women for women. You can choose to sell the low cost Inner Bloom MRR or buy the course for business growth and personal development.

Is It A Course or A Program?

Fact: Only 10% of people ever complete a course. Look it up if you don’t believe me. Buying a course does not guarantee success because you will lose motivation when there’s nobody to spur you on.

Do You Get Acess To Marketing Tools?

It’s essential to have access to a free marketing platform to sell the course directly without additional cost and with an automated system.

I’ve used the free marketing platform for around eight months and upgraded a couple of months ago to a paid plan ($27 a month). I can now host 5 courses, have 10 sales pages, up to 5k subscribers and other benefits.

There’s also a free sales funnel building course I completed in July 2024 and am now building sales pages.

The paid plans are incredible value compared to others.

Some course hosting platforms, like Kajabi, Thinkific, and Skool, charge a monthly $99+ fee, which is prohibitive when you don’t know how quickly you will get sales.

When you’re getting started, having access to a free marketing platform is fantastic because:

  • Create a free blog
  • Import a custom domain
  • Build an email campaign
  • Create (or add) one course
  • Create up to three sales funnels
  • Have up to 2,000 subscribers for free
  • You can save money whilst you build your finances
  • Connect PayPal or Stripe, and the system takes the payment when you sell your course.
  • Access the marketplace to sell other people’s courses for a commission (great if you’re just getting started)

Does the Program Teach You How to Get Traffic?

Without understanding how to drive free organic traffic, your sales will be dismal, and you will lose hope.

You need a system that ticks all the boxes because if one corner of your education is lacking, it becomes more challenging to make a good income without feeling like you have to be tied to your laptop every day, banging out content nobody wants to engage with.

Do You Have A Mentor With A Proven Track Record?

Most of the programs I researched had a basic Facebook group but didn’t have access to a 7-figure mentor, someone who has a track record of success with the program and a person committed to helping others succeed. Doing it alone is tough and it’s easy to lose motivation when results are a bit slow coming.

Is The Program Automated?

100% automation is essential. Many people starting an online business still work full time, so any fiddly manual bits become impossible when you have limited hours. The MRR program I joined is automated, but there is a setup process, and that can be tricky for someone who has challenges with tech. That’s one of the reasons, I switched to a Done For You  (DFU) Product. There is literally nothing to do and it’s almost 50% of the price I paid for the MRR.

Do You Have to SetUp Payment Processors?

There’s a good reason for this question. This year (2024) Stripe, a popular payment processor used worldwide, started clamping down on digital products. It classes some of them as “predatory.”

Here’s the thing. You set up your payment processor and start making sales. Whoop! Then – BANG – Stripe suspends your account and refuses your appeal. Suddenly, all your marketing is up the wall. That caused me significant stress. Not only for me, but for my customers. I don’t want anyone who bius from me to have to deal with stuff like that.

I suspect, as the MRR space has so many products, that this situation will worsen.

That, my friend, is why I switched the the DFU business. The company deals with all these fiddly bits. You get a Shopify store with over 200 products and the company pays you 70% commission when you sell the business. I like that we don’t have to worry about payment processors shutting us down. Plus, it’s so much more hands off.

Does The Program Have Proven Success?

Please don’t buy an MRR course that cannot provide significant proof of success.

It’s essential to know there’s a hungry market for your product. Don’t be tempted to buy a cheap offer just because it’s low cost. Remember, you only need to sell once to get your money back, and then everything is pure profit.

My ethos for selling anything online is only to promote products and courses I feel proud to stand behind.

Integrity is everything.

Moreover, you will lose consistency if you don’t feel 100% happy about any aspect of an MRR course.

Note: Just because someone else has made a lot of money, it doesn’t mean you will. That was a steep learning curve for me!

Does The Program Have A Community?

Being around a community of like-minded people genuinely helps to keep you plugged in to the system. You need people to talk to, ask questions, uplift you when you’re feeling deflated and people you can share your wins with. The Inner Bloom community is one of a kind.

It really helps to read about other peoples success and often someone asks a question you were thinking about. Having a community has kept me on track.

Does The Program Have Ongoing Training?

The digital marketing and social media space changes in a heartbeat. It’s essential that the program updates training weekly. Most don’t. They produce the course and leave people to get on with it.

The DFU business has an entire bank of in-depth training. It covers subjects like mindset, tech, branding, marketing, faceless marketing, social media tips and much more. You also learn all the facts about setting up a business and paying taxes.

Are There Monthly Costs?

Avoid an MRR that insists on monthly fees. DFU business has zero costs after you have purchased. Never get sucked into a monthly subscription.

Does The Program Have Tech Support?

I bought an MRR course last year where the tech support was non-existant. They ignored emails and everyone was unhappy because there were significant tech problems that we had no way of solving. The DFU business has a dedicated tech support team.

Conclusion

Suppose you’re genuinely looking for an opportunity to create additional income or start a full-time career as a digital marketer. In that case, Master Resell Rights courses are a great place to start.

In addition, the skills you learn from a course should give you real-world, transferable skills. For instance, you can get paid to help business owners market their small businesses through social media. Many companies are clueless about social media marketing, and some get it badly wrong.

You could promote your digital marketing services on Fiverr or other platforms or start an agency. You could:

  • Build a community
  • Launch a YouTube channel
  • Launch a TikTok channel
  • Run training webinars
  • Create digital products of your own
  • Help small businesses with their digital marketing
  • Teach others to become successful digital marketers
  • Promote your services on platforms such as Fiverr

So many exciting avenues are available once you have acquired digital marketing skills.

Disclaimer: There are affiliate links on this page. If you make a purchase, I may receive a small commission.

The Danger of Not Owning Your Content

April 14, 2024

the danger of not owning your content

The danger of not owning your contemt. It’s a shock when a social media platform bans your account, but today was a bit of a surprise

So, here I was, happily creating content on Substack for eight months, gaining subscribers and thinking I was doing a jolly good job.

Today, I wrote a new article. I logged into my account and discovered that the platform banned both publications for “spamming & phishing.” I checked the terms of publishing, and under that offence, it included adding people to a subscriber list who hadn’t opted in.

WTAF!

Anyhow, I am innocent of anything they had decided I had done. I have appealed, but I understand it can be a lengthy process. Even if they remove the ban, I’m not sure I want to continue. It spoiled my Sunday morning.

I sat in the garden with a cup of coffee and thought about what had happened. I had over 40 newsletters and had worked hard to provide value. Still, it means nothing because I do not own my content.

I thought Substack was different.

The problem is the same with all social media platforms. They can decide on a whim to ban your account. TikTok is notorious for this, as are Facebook and even LinkedIn.

I was almost at the point of taking down my Wolfheart website. It was the site I created as an SEO writer working with clients. It no longer seemed appropriate as I stepped away from that service late in 2023. However, after this debacle, I deleted all the content and revamped the site for my digital marketing, mindset, and manifestation content previously posted on Substack.

I’ve done an about-turn I never expected to do. I didn’t want to maintain and pay for a website. I have a done-for-me website for my digital business, and I wasn’t keen on adding to my workflow.

Today’s event was a wake-up call. Even though creating content on social media platforms relies on them playing nice, I had hoped to avoid any issues by following the rules and guidelines. Sadly, being a good girl hasn’t worked.

June 2024 Pinterest Suspended My Account

After three months of building my Pinterest account, I opened the app one morning to see a big red button saying “ACCOUNT DEACTIVATED”.

I received an automated email and the reason was supposedly “spam”.

I’d scheduled two pins a day that week.

Having read Pinterest community guidelines, my error may have been one of two things –

  1. I added a couple of shortlinks
  2. I had one URL that was a forwarder

I didn’t realise both these things are against community guidelines (I’d suggest you read and digest)

I made four appeals to Pinterest without success. All you get it bot responses saying they have reviewed your account and decided not to reactive.

I had 8.9k monthly views and was getting engagement.

In July, I opened a new account and started afresh.

It’s bloody heartbreaking!

I only post to my blog content now and am VERY careful.

Still, the point is, these draconian methods put you in a vulnerable position. These platforms are unforgiving. Instead of reaching out to say “hey, Jan, you made a mistake, Put it right. Read the guidelines and we’ll talk no more about it” you’re out!

This post is a short but sweet reminder not to put all your eggs in one basket and to remember that these platforms can pull the plug on you any time they choose.

How to Create Digital Products: Top Tips

April 14, 2024

how to create digital products

How to Create Digital Products. It’s Worthwhile But Can Be A Learning Curve

For many years, I put off creating digital products. I thought I’d have to create an ebook or course from scratch, and I couldn’t face it. I knew it would be time-consuming, and I was busy with client work.

I bought my first digital product with master resell rights at the end of November 2023. It cost $600! However, I quickly realised there were too many customer friction points for me to feel happy about selling it. For instance, it isn’t fully automated, there were problems with the payment processor and it was just a biy icky.

The Disadvantages of Most Master Resell Rights (MRR) Products

I wasn’t comfortable with people paying me directly and I decided I didn’t like the master resell rights business model. Buying a product to sell a product shouldn’t be the goal. For me, it’s about learning high-income skills and I’ve learned more from YouTube tutorials than with that course.

I wish I had started with a reputable MRR such as Lepo Max, The Roadmap or Inner Bloom.

I see many people struggling with the tech setup and they aren’t allowed to be vulnerable if they aren’t getting sales. The entire business seems to be about broadcasting how much money some people are making.

Alternatives to MRR Products

I decided to let that business go. Thankfully,  I found a done-for-you business that (imo) is more sustainable, ethical and less focused on the rah rah rah of making a lot of money. It has 750+ products that I can promote and make affiliate commissions, saving me weeksof trying to create digital products of my own.

I also joined Catalyst Collective. Is Catalyst Collective good? Yes, it has helped me get clearer about the direction of my business and given me actionable steps.

The Process I Followed to Make Digital Products

I will bullet point my process because I’m sure you don’t want to read reams of pages.

  1. I bought low-cost PLR (private label rights) products with resell rights
  2. I bought from people I knew in digital marketing groups, Facebook ads and platforms that sell PLR, such as Etsy
  3. These products were Canva templates so that I can edit and personalise/improve
  4. I reorganised the content, adding elements, changing fonts, images, and colours and creating new covers
  5. I opened a free account with Gumroad
  6. I created mock-ups on Canva for images for my shop listings
  7. I began promoting on Pinterest

Gumroad was my first shop, but I didn’t realise they don’t allow PLR or MRR products. It took them five months to actually tell me, after I had published fourteen products! So, don’t publish on Gumroad!

I also plan to put more digital products on Systeme. I may use a few as lead magnets and sell the rest cheaply so others can make money by reselling them. For now, I’m busy with my DFY store becuase that’s done all the work for me.

Was it Easy?

Yes and no. I have undiagnosed ADHD with some elements of ASD, so my natural inclination is to simplify, problem-solve and improve. That meant it took me a long time to edit the courses. It didn’t help that I manually changed fonts and colours on every page for three courses before realising that Canva has a “change all” option.

<<<Slaps forehead>>>

What I Would Do Differently if I Created Digital Products

I wouldn’t buy other people’s low-ticket PLRs. Instead, I would create my own from scratch. Though that is the longer route, there’s no guessing about the quality and you can create something unique and personalised. I would start a YouTube channel and commit to marketing rather than relying on a marketplace like Etsy. They are notorious for randomly closing people’s accounts and it’s happening more lately.

I would consider creating a video course and becoming a specialist in one subject. I’m leaning towards Pinterest because that platform generates results. Instagram is dead in the water for many and TikTok is just plain weird.

So, I’m studying pin design and may later focus on helping businesses get traction on Pinterest. I may create pins to sell on Creative Fabrica, which imo is better than Etsy.

Claude AI As Your Digital Product Creator

I’ve rececently started using Claude AI. It is much better for creating content than ChatGPT.

There are limitations on the free plan but it’s quite generous. I use it every day now for content outlines keyword semantics, content ideas and more.

I plan to use it for copywriting sales pages, email campaigns and ebooks.

What’s Next?

I am focused on getting to know the DFY business. I’m leaning into affiliate marketing because MRR is NOT passive. It’s a lot of grunt work that never ends. Affiliate marketing is a better option if you want passive income. For esample, the DFY business has three tiers of commissions:-

  1. 80%
  2. 10%
  3. 5%

A year down the line, you’ll be receiving regular passive income from the second and third tier, and that can add up. My focus in on Pinterest marketing. I promote articles on this website, affiliate products I use and, each week, share some of the products from the DFU store. Pinterest is one of the best platforms for marketing your business. I’ll be sharing more content here and on YouTube when I have time, so I can show others what I am learning.

If you’re thinking about starting a digital products business, I recommend building one product. Decide which social media channels to use for marketing and practice until you have mastered the process.

Having trouble selling your digital product? If that’s the case read Digital product not selling: 10 reasons why & how to fix it.

Conclusion

I’m not saying don’t create digital products. Still, it’s essential to establish what you want from a product. If you just want to make money, you’d be better off buying a product you can market. Learn as much as you can about digital marketing, and focus on building high-income skills.

Disclaimer: There are affiliate links on this page. If you make a purchase, I may receive a small commission.

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